Client
Industries
project
year
Liu Jo disrupts retail industry with AR
Liu Jo is an Italian fashion brand founded in 1995, known for its elegant and contemporary style. The brand offers a wide range of clothing, accessories, and footwear, combining sophistication with a modern touch. With a strong presence in international markets, Liu Jo embodies Italian craftsmanship and femininity.
Challenges
Support Optimization
Optimize in-person support to global stores by the Liu Jo brand team based in the headquarters
Reduce Travels
Reduce travel costs and minimize the company’s environmental footprint
Monitoring
Constantly monitor in-store activities that can be carried out in the stores, therefore overcoming the limitations of periodic in-person visits
Solutions
Efficiency
The advanced interaction between experts and on-site store staff made the set-up of store windows quicker and more efficient, ensuring full compliance with brand policies
Sustainability
AR Drastically reduced global travels, saving time, money and CO2 emissions for the whole company
Easy Knowledge Transfer
Quick and smooth adoption of the new technology without any IT knowledge due to the user-friendly interface
Result
70 global stores supported by the headquarters
More than 150 smart glasses set up in the Liu.Jo retail stores
Carbon footprint reduced aligning with corporate “sustainability commitment”
Case studies
- After Sales